The idea & the initiative of Paradesa were conceived out of a concern over various alarming conditions & challenges surrounding our world of agronomy & food, through which we came up with projected problem-solving alternatives.
Paradesa is a social enterprise based brand that focuses on a collective effort to develop commodity & food resource mapping, assist community & farmers through a contextual guidance, link the role of experts & to develop new commodity-based ongoing basis potential. It also strives to improve product competitiveness by establishing standards, packaging, labeling, branding, distribution & marketing.
Paradesa focuses on creating a high appreciation for two special areas:
- Food products grown in the soil of Indonesia
- Handmade care produced from the nature of Indonesia
Collaboration & Value Chains
Paradesa strongly upholds collaboration between parties & experts to create products & sustainable value chains.
By building an ecosystem, parties collaborate to develop value chains. Stages & components of the value chains include:
- Community development & management
- Agricultural management
- Production management
- Business management & finance
- Distribution management & marketing
In implementing these collaborations & during product development, three models were developed:
- Creating a new model & product
- Partnerships with organic farming
- A partnership with product processors
Paradesa continues to work with communities & farmers to produce additive & preservative free food products.
With an abundance of palm trees, Indonesian has high-quality coconut products.
Coconut Palm Flakes
Freshly dried & produced by a village farm community in Bali under the supervision of Jiwa Damai Permaculture Centre.
Coconut Palm Sugar
Known for its rich nutrition content & naturally low glycemic index, Coconut Palm Sugar is crystallised nectar of the palm tree blossom.
Coconut Palm Flour
Hand harvested, freshly dried & produced by a village farm community under the supervision of Jiwa Damai Permaculture Centre.
Indonesia is known for its high quality, wild, traditionally harvested salt.
Unbleached & sundried, the sea salt is extracted straight from the ocean on the north coast of Bali.
Fertile soil & a wealth of diversity makes Indonesia an ideal climate & place for producing high-quality honey.
Sumbawa Jungle Honey
Origin: Bima, Sumbawa Island
Local residents harvest wild honey from the jungle in Sumbawa Island using smoking techniques. Collected straight from the extractor, it is unheated, unpasteurised & unprocessed.
Royal Jelly Honey
Fresh Royal Jelly from Indonesian is believed to be the most natural & concentrated supplement with high levels of active ingredients.
Produced by a community in Karangasem, Bali, the honey is harvested by farmers who focus on small-scale farming, diversity, localism & eco-friendly practices.
Contact us to buy Paradesa products or find out more